CafePress Has Gone Social
If you’re familiar with CafePress, then you know they’ve been around for a long time. Since 1999, in fact. While they’ve offered website owners a great opportunity to sell customer merchandise, it...
View ArticleExpand Your Content Marketing Reach
When it comes to content marketing, it isn’t enough to simply post high quality content on your own website. If you really want to reach your target audience and develop relationships with more of the...
View ArticleHow To Make Your Marketing More Visual
It’s clear that visual marketing is becoming more and more necessary online. That includes the use of images as well as infographics and videos. Images are powerful. For years, television moved...
View ArticleReaching Rural And Older Targets Online
This article points out that rural and older Americans are harder to reach online. That may be true, but it could also be changing. As the American population grows older, more older people use the...
View ArticleHow Creative Is Your Content?
Content marketing is a necessity in today’s business climate. Small businesses can get with the program or miss out on opportunities. But you don’t need a huge budget to be successful marketing...
View ArticleCreating Online Marketing Personas
One of the growing interests among serious Internet marketers is the task of creating personas. This is an important task for many marketers because it tells you who your audience is. It says who you...
View Article3 Types Of Research You Shouldn’t Ignore
When it comes to research, you should make sure you are being thorough. Your goal is to gather information you can use in your marketing, information that is actionable. Here are three types of...
View Article5 Ways To Get Good Content Ideas
If you have a business blog or you need website content, or even if you do any guest blogging or publish articles at various places around the Web, you need a way to come up with constant content...
View ArticleWhy Your Business Doesn’t Need To Shut Down
There are a lot of reasons why your business might be affected by the government shutdown. If you have a few government contracts and the government office or department through which you have that...
View ArticleThe State Of B2B Content Marketing Today
More and more, online marketers are talking about content marketing in terms different than they were a few years ago. Before Google Panda, you hardly heard the term “content marketing.” You heard...
View ArticleYour Most Important Marketing Activity Today
Do you know what your most important marketing activity is today? Is it blogging, pay-per-click marketing, social media, or something else? This is a topic that is often debated among Internet...
View Article3 Ways To Get New Content Ideas For Your Facebook Page
Do you run a Facebook page? If you have a Facebook page and you are looking for ways to get new content ideas for your page, then I have three ways to get fresh new ideas. Use Facebook Insights –...
View ArticleDevelop A Real Content Marketing Strategy
A few years ago, all you heard most SEOs talking about was link building. You were supposed to go out, buy links, pay for link strategies, and get your link house in order. Many SEO’s treated links...
View ArticleBlockbuster Is Transforming Into Netflix
Ever since Netflix came on the scene, Blockbuster has been struggling. Now, they’re closing all their brick-and-mortar stores. But they’re not going out of business. Instead, their going to a...
View ArticleHow’s The Holiday Marketing Going?
We’re just two-and-a-half weeks away from Thanksgiving. Have you started your holiday marketing yet? The key to holiday marketing is to start early. You’ve likely seen some Christmas advertising on TV...
View ArticleYahoo!’s Domain Name Auction
Starting today at noon EST, Yahoo! listed more than 100 domain names for auction at Sedo. They made the announcement on their Tumblr blog yesterday. I didn’t know Yahoo! was in the domain name...
View ArticleFind Complementary Affiliate Products In Your Niche
Affiliate marketing is a great way to increase your revenue opportunities. If you own a service business, you can find a couple of complementary affiliate products in your niche to promote to your...
View ArticleYour 3 Most Important Landing Page Elements
Whether you are setting up a landing page for a social media campaign, a paid advertising campaign, or organic SEO, you need to make sure its No. 1 priority is converting visitors to sales. That’s the...
View ArticleWhen Is The Best Time To Post?
If you still live in the old world of newsletter printing, you may have heard that Thursday is the best day to ensure that your newsletter lands in someone’s mailbox. Many marketers, when they...
View ArticleShould Fake Reviews Be Illegal?
Yelp has made a business model out of allowing people to post online reviews of businesses. But many of those reviews could be fake. In fact, it’s real easy to create a fake profile or post a fake...
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